Introducing the first Purifas® hygiene education ad campaign
We bet when COVID first broke, and hygiene education came in droves with seemingly obvious advice like “wash your hands”– you were baffled that people didn’t know this already!
COVID-19 has helped drive hygiene education – but there is still a long way to go.
Part of our mission to reduce infections during soft tissue therapy like physio and massage, includes hygiene education for consumers. You should be fully aware of what you might be putting your face into, and what can be done about it.
Introducing our new advertising campaign
We’re proud to share the launch of our new (and first!) social media campaign that aims to educate people around Australia of the infection risks of therapy beds. That little hole you’ve stuck your face into many times is a hot bed of germs and our research finds it is not sufficiently sanitised or protected.
The campaign which launched on the 16th of July, 2020 aims to:
Don’t just lie there! Get behind our mission to reduce infections during massage treatments.
Start by watching these two short videos and getting involved in the ways listed above.
As a multi-award-winning business, Purifas has remained steadfastly committed to providing a range of fit-for-purpose hygiene solutions for therapy professionals that offers unrivalled clinical protection and comfort, which is why we are excited and proud to announce the launch of the long-awaited BodyShield and BodyShield Dispenser.
Two new and innovative pillowcases have been added to the Purifas® range of hygiene solutions for therapy professionals — a single-use recyclable pillowcase that acts as a physical barrier, reducing the transmission of pathogens from client to pillow and vice versa, and a reusable pillowcase that can be sanitised between clients simply by wiping with an antibacterial wipe.
After four years of extensive consultation with consumers, primary and community healthcare providers and other key stakeholders, The Australian Commission on Safety and Quality in Healthcare released the Primary and Community Healthcare Standards – the first nationally consistent safety and quality standards.